A booth for the Mortgage Bankers Association Tradeshow.
Their key benefit inspired a collage that features all types of properties in many different locations. I drew the landscape lines by hand, integrating them into each picture. This hand-drawn approach represents the individual care and attention and specialized marketing Williams & Williams gives to each property. The parachute logo is part of a larger campaign running simultaneously. I married the two together by creating the landscape as the backdrop under the airborne parachutist. The logo parachute reminds and assures clients of a “safe landing” and the highest possible return for their assets in a depressed economy.