invitation to international tradeshow

Client: Fabricut, S. Harris, Trend, Vervain

An invitation to sales reps to tour the new fall upholstery, window and wall fabrics at Decosit in Belgium.

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Fabricut and its brands wanted an invitation to showcase their new fall collection and increase rep attendance to the tradeshow. The featured fabric set the tone for the entire piece: bold, whimsical and retro-modern. I chose an accordion layout to allow more photography throughout and to add a touch of whimsy. The retro colors, patterns and shapes (inspired by the fabric’s design) make the piece bold yet playful.
 

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