Client: Williams, Williams
An animated video ecard wishes clients and customers a new year, filled with forward progress, despite the depressed economy.
WWM asked me to design and animate a video for their holiday ecard. In the wake of the housing market crisis, I focused on a positive, uplifting and heartfelt message: a year of “forward progress.” The video starts with a symbolic deterioration of the housing market and ends with a promise of sustainable progress and reinvention.Each employee sent customers and clients a personal email that included a link to the video landing page. I completed all the animation in After Effects.